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Sex and the Baby Boomers

Sex and the Baby Boomers The number of men and women continuing to have sexual intercourse into old age had increased from 52 per cent to 68 per cent among married men and 38 per cent to 56 per cent among married women. With the passage of time, pensioners are no longer inhibited about admitting their continuing desire to get between the sheets. The perception that sexual desire abates with age is wrong. Indeed, the post-50 phase is the golden age for couples, since their kids have grown up and their social responsibilities are over. Viagra is reviving bedroom lives, and often it is the women who push their husbands to consult a sexologist. What part has the post-liberalisation media, with its near-obsession with sex, played in the Great Awakening? Psychologist Anjali Chhabria believes it is a definite influence. "The openness with which the print and electronic media discuss sexual issues has encouraged senior citizens to look after themselves and their personal life,"